© Stefan Hohloch Fotografie Stuttgart
Every bottle of alcohol represents a certain risk: If you drink too much and drive your car afterwards, you put your life in danger. We emphasize this thought with bottle labels, of which we change the text: At first sight, they seem like normal alcohol labels. But if you read carefully, you become witness of a tragic and shocking story involving too much alcohol. For this, we use well-known indications – like 10 years, 25% or 750 ml. And put them into a new context